The up-and-coming player in the camera lens field, Thypoch, has announced the launch of its second series—Eureka—after its Simera 35mm f/1.4 and Simera 28mm f/1.4 became a hot topic among manual lens enthusiasts. Unlike the Simera series, which emphasizes modern imaging styles, the Eureka series is dedicated to recreating historically significant classic lenses with contemporary engineering techniques. The term "Eureka" originates from ancient Greek and expresses the joy of discovery, which also reflects Thypoch's hope that users will feel a similar joy when using the Eureka lenses.
As the first lens in the Eureka series, Eureka 50mm f/2 is an artistic revival of a foldable full-frame lens from the 1950s. When in use, it extends to 41.2mm, while folded, it is a compact 27mm, easily fitting into the pockets of small cameras.
Key Features
· 0.9m close focusing distance
· Classic design from the 1950s
· Foldable structure for convenient pocket storage
· Double Gauss structure ensures edge-to-edge sharpness
· f/2 large aperture with 12-blade diaphragm
Optical Performance Key Features
The Eureka 50mm f/2 lens features a classic asymmetric double Gauss optical design with 6 elements in 4 groups, ensuring each photo presents precise clarity, allowing photographers to explore the limitless potential of their photographic skills. Additionally, the ultra-low dispersion (ED) lens incorporated in the lens effectively reduces chromatic aberration, while the high refractive index (HRI) lens corrects field curvature and spherical aberration, delivering sharp and clear images even at the maximum aperture of f/2.
(Thypoch Eureka 50mm f/2 MTF Curve)
Moreover, the Eureka 50mm f/2 lens is compatible with the Hasselblad CFV100C's 44mm×33mm format, ensuring exceptional image resolution of up to 100 million pixels.
With its 12-blade diaphragm, the Eureka 50mm f/2 lens can create a round and aesthetically pleasing out-of-focus image (bokeh), crafting a dreamy and poetic atmosphere. Coupled with its f/2 maximum aperture, users can boldly tackle low-light conditions and capture subtle changes in light and shadow.
(Photo by delfinacarmona)
The Eureka 50mm f/2 lens pays homage to historical craftsmanship, awakening the imagination of those yearning for a golden era while integrating modern elements to enhance practicality without sacrificing quality and aesthetic appeal. Its compact design increases the convenience of portable photography.
Pricing and Availability
Eureka 50mm f/2 lens comes with a front cap, rear cap, UV filter, and a photography book. The aluminum version weighing 120 grams is priced at $579/€549, while the brass version weighing 218 grams is priced at $859/€809.
The aluminum version is set to ship in late June, while the brass version will ship in late August.
Available for purchase at B&H, Adorama, TRM, Thypoch online store, and other authorized dealers.
Product
The debut series Simera by Thypoch stands out with its captivating design, especially the depth of field indicator, attracting the interest of many vintage lens enthusiasts. Building on the excellent optical performance of the existing Simera 35mm and 28mm f/1.4 lenses, the upcoming 50mm large aperture lens will feature a crescent focus tab, an improvement over the standard infinity lock, in response to strong preferences from its supporters.
The Simera 50mm f/1.4 is primarily designed for M Mount users. This lens aims to offer a perspective akin to the human eye, capturing every poetic imagination and fleeting inspiration.
Main Features:
Minimum focusing distance of 0.45 meters.
14-blade aperture achieving T1.5 light transmission.
Crescent-shaped focus tab for a smooth focusing experience.
Exceptional optical structure consisting of 6 groups of 8 elements.
De-clickable aperture mode to accommodate specific needs.
Viewfinder decoupling reminder at 0.7 meters.
Simera 50mm f/1.4 lens builds upon the impressive optical performance of the Simera 35mm and 28mm f/1.4 lenses. Its minimum focusing distance is just 0.45 meters, better than most viewfinder lenses limited to 0.7 meters. This feature opens up new possibilities for macro and intimate photography. For added usability, there is slight resistance feedback at 0.7 meters to prompt users to switch to EVF for shorter focusing distances.
Simera 50mm adopts an 8-element, 6-group optical design, including one aspherical lens, one extra-low-dispersion (ED) lens, and three high-refractive-index (HRI) lenses, delivering sharp images even at maximum aperture and in the corners. Its floating lens elements provide superb resolution at 0.45 meters, comparable to most viewfinder lenses at 0.9 meters, ensuring consistent high-definition imaging.
Optical Structure and MTF Chart
With its f/1.4 aperture, the Simera 50mm excels in low-light conditions. High refractive multi-layer coatings and high-refractive index lenses offer ample transmittance up to T1.5, presenting bright and vivid images. The cinema-standard 14-blade aperture creates a rounded and pleasing bokeh effect, showcasing smooth focal transitions for a three-dimensional cinematic visual effect. Its clickable and de-clickable aperture rings allow seamless switching between photography and video modes, enabling limitless creative expression.
Shooting with Simera 50mm f/1.4
Photos provided by @benjhaisch
Price and Availability
The Simera 50mm f/1.4 is available in silver and black versions, accompanied by a square lens hood. It is retailed at $749/€709 and can be ordered through authorized dealers and the Thypoch online store. Shipping will commence in late September.
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News
In collaboration with renowned brand DZOFILM, the emerging brand Thypoch in the field of camera lenses is setting new standards with its Simera-C lens series released at IBC 2024. The Thypoch Simera-C series aims to be one of the most compact T/1.5 cinema lenses, weighing approximately 400 grams. Each lens is priced at USD 879/EUR 799.
The Simera-C lenses share the same optical formula with the existing Simera photography lenses, thus they possess the same image quality and characteristics. To achieve a more circular bokeh effect, these lenses include 16 aperture blades, while the Simera photography version uses 14 aperture blades.
Main Features:
-- Offers 4 focal lengths ranging from 28mm-75mm, ensuring diverse narratives, with a 21mm focal length in planning.
-- Consistent T1.5 large aperture and 16 aperture blades provide a circular and pleasing bokeh effect.
-- Extremely compact and lightweight, weighing just 390-470 grams. Suitable for car, handheld, and gimbal shooting.
-- Highly compatible with mirrorless cameras and cinema cameras (like DJI Ronin 4D).
-- Minimal chromatic aberration with high resolution.
-- Dual focus scales in metric and imperial units.
-- Equipped with an aluminum hard shell case that can accommodate a set of four lenses, compact enough to fit in a suitcase, with a shoulder strap for easy portability.
Simera-C full-frame lenses, covering focal lengths of 28mm, 35mm, 50mm to 75mm (with a 21mm in the future), can handle most shooting scenarios. Equipped with 16 aperture blades and a uniform T1.5 large aperture, these lenses easily create an unparalleled spatial visual impact, enhancing the immersiveness of the image.
Simera-C lenses use aspherical, ED ultra-low dispersion lenses, and high refractive index elements to achieve ultra-high-definition resolution and effectively control dispersion, making them ideal for 8K high-definition video production. Additionally, these lenses employ high refractive index multilayer coatings to minimize flare and ghosts. Even under strong backlight conditions, Simera-C lenses present high contrast and overall clean image quality.
Simera-C lenses are perfectly compatible with Sony Alpha mirrorless cameras, Sony FX cinema cameras, as well as Red, DJI Ronin 4D, and Arriflex cinema cameras.
Pairing the extremely compact Simera-C lenses with autofocus systems such as DJI Focus Pro can simplify equipment operation and reduce the workload for the team, enhancing shooting flexibility. Additionally, when mounted on DJI Ronin 4D FLEX systems and Sony Venice Rialto Extension, Simera-C lenses can easily capture challenging angles such as low-angle shots, over-the-shoulder perspectives, and tight car interior spaces. This setup not only expands film expressiveness but also significantly enhances shooting agility, controllability, and creative scope.
Simera-C lenses have the same 210° focus travel and gear position design. This means there is no need to readjust when changing lenses or accessories. This feature, especially when using stabilizers or sliders, reduces the time required for rebalancing and improves shooting efficiency.
Price and Availability
Simera-C 28mm & 35mm & 50mm & 75mm T/1.5, available for Sony E-Mount, will be sold in a set of four lenses in a black version, priced at USD 3169/EUR 2879. The retail price for a single lens is USD 879/EUR 799. The four lenses will be equipped with an aluminum alloy case and are expected to ship in mid-November.
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Knowledge
The M-mount Simera-C T1.5 retains the design and aesthetics of the E-mount version, but is 20-30 grams lighter, with the 50mm version weighing only 353 grams. These lenses are favored by filmmakers for their versatility and image effects, and the M Mount is eagerly anticipated by most potential users for its wide adaptability.
(Simera-C T1.5 M-Mount versions: 21mm & 28mm & 35mm & 50mm & 75mm)
M-mount cinema lenses are comparable in compatibility to PL-mount, adaptable with almost all mirrorless cameras (E, RF, Z, L, X mounts) using adapters. They can also be mounted on ARRI Alexa cameras and Sony Venice systems (positive lock) via third-party M-mount kits (Thypoch recommends XPIMAGE's ARRI M-mount for smooth compatibility). They ensure seamless integration from mirrorless cameras to high-end cinema equipment like DJI Ronin 4D, Sony Venice, Alexa 35, Alexa mini LF, Alexa mini, and Amira.
Main features of Simera-C series:
5 focal lengths: 21mm, 28mm, 35mm, 50mm, and 75mm.
T1.5 constant aperture with 16 aperture blades.
Weight range of 353-491 grams, suitable for car stabilizers, handheld shooting, and gimbal operations.
Available in M/E Mount, highly compatible with mirrorless and cinema cameras.
Minimal chromatic aberration and sharp resolution.
Dual-scale focusing in metric and imperial units.
Comes with a hard shell for easy transport.
(Simera-C specifications)
Simera-C Style:
Simera-C exhibits a very neutral look with soft tones, smooth background bokeh, and natural edge transitions, providing superior dimensionality for storytelling with minimal chromatic aberration and a curvature similar to the human visual field to capture the raw aesthetics. Flare is artfully controlled to maintain highlight detail without compromising image authenticity.
(Shot by Spenser Sakurai using Simera-C M-Mount)
(Shot using Simera-C E Mount by Filmguy)
The floating element design of the Simera-C series allows a closer minimum focusing distance than most converted cinema camera viewfinder lenses, providing nearly identical quality in both close-ups and landscapes, enriching textures and details in close-ups and enhancing creative flexibility.
Camera Compatibility:
(Simera-C M-Mount & DJI Ronin 4D)
(Simera-C M-Mount & Black Magic Pyxis)
Pricing and Availability:
M-Mount single lens: 959 USD / 869 EUR
M-Mount five lenses set: 4319 USD / 3919 EUR
E-Mount single lens: 879 USD / 799 EUR
E-Mount 5 lenses set: 4048 USD / 3679 EUR
Learn more about Simera-C cine prime lenses.
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Simera Series is highly regarded for its superb performance and tactile design, gaining favor among vintage lens enthusiasts and modern creators. Building on the existing full-frame 28mm, 35mm, 50mm, and 75mm f/1.4 lenses, Thypoch has released a new member with a more cinematic feel and versatile functions: Simera 21mm f/1.4. It merges the practical multi-focus philosophy of the series with the cinematic heritage of Simera-C 21mm, bringing expressiveness and visual impact to still photography and filmmaking.
The 21mm focal length is favored in film narratives for its ability to showcase expansive spaces or dramatic details. From the Super 35 film era to today's full-frame cameras, this focal length is loved for its calm yet slightly surreal effect. With years of experience in designing fast cinema lenses, Thypoch has integrated the precision and depth of cinema optical lenses into lenses used for everyday artistic creation.
At the closest focusing distance of 0.23 meters, it achieves a bokeh effect comparable to a 50mm f/1.4 lens at 0.55 meters, providing a wide perspective and subject isolation in compact compositions.
Featuring full-frame coverage and a floating lens group, a floating focus mechanism enhances macro performance and ensures consistent clarity from the closest focusing distance to infinity, significantly reducing aberrations and field curvature. Weighing only 427 grams, the Simera 21mm f/1.4 achieves a rare combination of optical complexity, portability, and performance. It supports Leica M Mount and is compatible with Sony E, Nikon Z, Canon RF, L, and Fujifilm X, opening up new creative realms for diverse systems.
Main Features:
Ideal for landscape photography and portrait macro shots.
14-blade aperture, delivering smooth bokeh and clear star-shaped highlights.
Multiple special lenses: 2 aspherical lenses, 3 ED lenses, 3 HRI lenses.
Clean, rounded bokeh effect with no onion ring artifacts.
Very low chromatic aberration even at maximum aperture (f/1.4).
Excellent distortion control for accurate wide-angle imaging.
Lightweight design—only 427 grams, ideal for compact devices.
Selectable aperture ring, supporting both click and silent modes for hybrid use.
High-performance optical system—features 13 groups of 11 elements, including aspherical lenses, high refractive index glass, and ultra-low dispersion glass.
The Simera 21mm f/1.4 brings a wide-angle perspective to the Simera Series, combining a broad field of view with precise optical optimization. Its optical structure includes 2 aspherical lenses, 3 high refractive index lenses, and 3 ultra-low dispersion lenses, working together to suppress chromatic aberrations and distortions across the entire frame, ensuring sharp and realistic imaging from edge to edge.
With an ultra-short closest focusing distance of 0.23 meters, photographers can capture subjects up-close while retaining a strong sense of environment, ideal for storytelling and dynamic compositions. The large f/1.4 aperture ensures excellent low-light performance and smooth tonal transitions, while the 14-bladed aperture produces soft, rounded bokeh with almost no onion ring artifacts.
Inheriting the character of the Simera Series, this lens offers subtle tactile resistance at 0.7 meters, marking an effective focus coupling limit, aiding in intuitive focus confirmation in dynamic scenes. The aperture ring with click and silent modes ensures smooth transitions between still photos and videos, and the classic auto-depth indicator helps quickly visualize the focus area.
Price and Availability
The Simera 21mm f/1.4 is available in two elegant finishes: black and silver. It comes with a square lens hood that fits the lens design perfectly. Priced at 999 USD / 889 EUR.
The lens will be shipped immediately upon order confirmation. Learn more.
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Product
Shenzhen, China, January 13, 2026 – Thypoch’s New Ksana 21mm f/3.5mm lens revisits the classic warmth and intimacy of rare and respected lenses in the 1970s, but brings them up to date, in an accessible modern format. Despite its ability to capture crisp detail all the way from portrait to landscape, and from wide angle to close focus, this lens is ultra-compact and lightweight.
Epoch Coating 73: The Retro Look
Thypoch starts a specialized project - Epoch Coating, which aims at exploring the aesthetic soul of different eras. Drawing from the deep heritage in cinema optics, Thypoch has successfully translated the magnificent flare of cinema lenses into the world of still photography.
As the first lens of the Ksana series, the 21mm f/3.5 blends classic aesthetics with vintage rendering. Epoch Coating. 73’ brings that 70’s cinematic aesthetic, golden bloom, and soft, delicate color rendering into modern photography. The Ksana 21mm blends classic optical craftsmanship with the artistic soul of vintage lens coatings, for exceptional sharpness and vibrant, saturated colors.
Ultra Compact, Pocket-size
The Ksana 21mm f/3.5 keeps things light and agile. The all-aluminum, featherweight Ksana lens’s ultra-compact size – just 27mm high and weighing only 131g – guarantees effortless handheld shooting, all day. Highly portable and discreet, it’s made for inspirational street, travel, and documentary photography.
Modern Optics, Classic Performance
Despite its light weight and pocketable form, the Ksana 21mm’s outstanding optical structure delivers high resolution with great suppression of unwanted chromatic aberration. This is a result of a design that includes a compact eight-element, six-group optical design, featuring 1 ASPH (Aspherical), 2 ED (Extra-low Dispersion), and 3 HRI (High Refractive Index) elements. The nine-blade diaphragm provides apertures from f/3.5 to f/22 for rounded highlights, with especially crisp 18-point starbursts at f/4.
Wide Angle, Wide Perspective
The lens has a wide 21mm angle, but with a 0.5m minimum focusing distance. It offers an 80.2° horizontal field of view on full-frame cameras, with imperceptible distortion. Maintaining the classic Leica rangefinder charm, this lens ensures precision for film and digital photographers alike. A tactile reminder at 0.7m alerts you when the rangefinder uncouples, signaling a switch to EVF focusing.
Timeless Design, Signature Lens Body
The Ksana 21mm f/3.5 features a vintage-inspired body with a scalloped focus ring and crescent-shaped tab. Ergonomic contours align with your fingers for a comfortable grip and intuitive handling, ensuring stable, precise control even during fast focusing.
Beautiful inside and out, this lens evokes the best of vintage design, complementing any compatible camera, and is available in classic black or silver. Ergonomic contours align with creative fingers, for a comfortable grip and intuitive handling, ensuring stable, precise control even during fast focusing. Its smooth, well-crafted feel makes it an ideal match for Leica cameras, offering a retro look with contemporary reliability, perfect for artists seeking a balance of style and performance.
Pricing and Availability
MSRP: USD 549/EUR 479
Available in M mount, black and silver version
Standard package includes front and rear caps, and warranty card
Available at both Thypoch official store and authorized dealers.
About Thypoch
Since 2013, Thypoch has been driven by a desire to bring the timeless lens designs of the past into the modern age. Even in times driven by AI, Thypoch still choose to craft products that carry the spirit of another era – because Thypoch believe that soul and character hold more meaning than mere technical perfection.
While the imaging industry races heedlessly toward breakneck speed, clinical sharpness, and cold automation, Thypoch take a more thoughtful path: merging our 21st-century optical innovation with the mechanical beauty of mid-20th-century craftsmanship.
This is because every photographer has their own unique, personal way of seeing the world, no matter what tools they use. So, instead of only offering another new lens, Thypoch seeks to simply create the one that feels right. Thypoch hopes to extend the creator’s vision. Thypoch knows that true photography isn’t about technical perfection, but about saving those fleeting moments that define our lives.
With precision engineering and vintage aesthetics, Thypoch lenses are built to endure. We aim to preserve the living essence of imagery – so that when the future looks back, they will treasure the way we saw our time. For more information, please visit https://thypoch.com or write to info@thypoch.com.
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